Reimagining an engineer-driven interface with farmers in mind
TeeJet, a leading producer of agriculture equipment, faced the challenge of enhancing their existing sprayer user interface. The goal was to transition from an engineer-driven user interface to a more user-centric design, with a primary focus on operators precision, efficiency, and overall user-friendliness of the user interface.
Engaging with farmers was crucial part in redesigning the old solution. The farmers active involvement in the process, provided valuable insights and feedback, ensuring a solution that truly addressed their needs. The success underscored the importances of a user-driven design approach, resonating the real enhancements of the farmers daily operations.
“Design-People's innovative process transformed our sprayer interface. Their user-driven approach exceeded expectations, enhancing precision and user-friendliness. A pivotal contribution to our competitive strength.”
When adhering to ISOBUS standards, specific considerations and requirements must be taken into account during the design process, in contrast to more conventional platforms such as smartphones and desktops. Factors such as fixed and small screen outputs, front-end limitations, and harsh environments should be considered when developing an interface for the ISOBUS platform. TeeJet's new IC45 HMI aimed to establish a new standard in design, focusing not only on meeting user needs but also drawing inspiration from a familiar aspect of our lives – like the smartphones.
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